The below is a guest blog post from our intern Tyler. IIf you’d like to inquire into an internship opportunity with Studiobanks, let us know. Here's Tyler!
In October of 2012, Facebook reached a cool one billion users. Twitter has continued to grow as well, showing an increase in active users by 40% from September 2011 to March 2012. Unless you’re still driving cars with your feet (The Flintstones), it’s likely your business is using at least one of these platforms. You have invested time, internal resources and—most importantly—raw capital. The real question is, however: Is your company actually gaining a return on this social media investment?