Despite the Association of National Advertiser's (ANA) protests, the Internet Corporation for Assigned Names and Numbers (ICANN) is expected to issue a new batch of domain names at the end of the month. While the initial thought of being able to have a branded top-level domain seems exciting - and a marketer's dream - the threats that could come with this expansion could (and really should) stifle a majority of that excitement.

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If you haven’t taken the time to read about and understand Google Adwords new Enhanced Campaigns, you need to get a jump on it! Starting in a few months, all Adwords campaigns will be automatically converted to the new enhanced structure as Google continues to dictate the form and function of PPC advertising.

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Moving the opposite direction of typical digital platforms that practice "web first, mobile second", Instagram announced yesterday that users can now browse and interact with their photo feeds on the web just as they can from a smartphone.

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As we have all heard, last week Facebook stepped into the search world. Honestly, I didn't know what to think when Zuckerberg announced, "Come see what we are building," but nonetheless, his vague tease worked and had me checking live coverage news feeds throughout the day. So it's here, we all knew it was going to happen but now that it has, what does it really mean for advertisers and users?

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The below is a guest blog post from our intern Tyler. IIf you’d like to inquire into an internship opportunity with Studiobanks, let us know. Here's Tyler!

In October of 2012, Facebook reached a cool one billion users. Twitter has continued to grow as well, showing an increase in active users by 40% from September 2011 to March 2012. Unless you’re still driving cars with your feet (The Flintstones), it’s likely your business is using at least one of these platforms. You have invested time, internal resources and—most importantly—raw capital. The real question is, however: Is your company actually gaining a return on this social media investment?

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The below is a guest blog post from one of our interns, Tony Maciolowski. If you’d like to inquire into an internship opportunity with Studiobanks, let us know. Enter Tony.

Chances are that while you’re camped out on your couch watching the latest episode of that must-see show (Mad Men anyone?), you’re also twiddling away on your smartphone updating your Facebook status or asking Google who the actor is that plays the character you can’t get enough of (Don Draper is, without a doubt, the man). You’re not alone.

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With Google’s most recent series of updates (codename: Penguin) one thing has become strikingly obvious: if link-building is King of the SEO court, then content is Queen. Google continues to value the content of a website above all else. As such, you should always be looking for ways to inject fresh content into your website. One of the easiest ways to do this is by introducing an SEO friendly blog.

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FB IPO ZOMG!!! In case you've been living under a rock, or holed up playing Diablo 3, Facebook is going public on Friday. For some people that means becoming instant millionaires, for the rest of us it means more ads (probably). What's everyone saying about how this IPO is going to affect the future of Facebook and the Internet at large? Here's a quick round up of the word on the Web:

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