Studiobanks recently launched a trio of integrated microsites for Allen Tate Company’s homeownership services, insurance and mortgage divisions. These online destinations provide customers with detailed, interactive content applicable to their unique needs.

Home Services connects homeowners with quality, pre-screened home service providers – from simple home repairs to major renovations. Customers can search service providers by their needs and location.

Insurance provides comprehensive information about the company’s full-service insurance coverage options. Instant chat and rate quote features quickly provide customers with personalized information.

Mortgage is a valuable resource guide for consumers looking to purchase or refinance a home. Features include mortgage calculators, online applications, an application checklist, a terms glossary and easy access to Allen Tate mortgage consultants who serve as mentors throughout the mortgage process.

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To celebrate the successes and changes that came our way in 2010, we hosted our annual holiday soiree for clients, colleagues, friends and family at Dilworth Billiards. In keeping with tradition, we gave away a plethora of door prizes provided by our wonderful clients.

A special thanks to Allen Tate Company, Asana Activewear, Blynk Organic, Charlotte Center City Partners, City of Rock Hill, Dilworth Billiards, Discovery Place and Urbana Cityspa & Teabar for joining in the fun this year.

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This weekend Banks and I competed in the Panthers Purrsuit, an "Amazing Race" style social media challenge presented by the Carolina Panthers and our client, Allen Tate Company. The purpose of the event was to showcase social media's abilities to bring people together, forge new connections and strengthen online communities all while supporting local businesses and non-profits.

For four straight hours Team Studiobanks competed against 31 teams in a citywide quest visiting local destinations to uncover clues and complete social media challenges to earn Purrsuit Points. For example, we scored 25 points for making up a rap song about Queen City Audio, 5 points for donning the inflatable "Sporty" Sport Clips mascot uniform (that's me inside!) and bonus points for convincing a Harris Teeter customer to harmonize with us.

We had an absolute blast participating in this unique event, which we later learned generated 1,200+ tweets about Charlotte businesses and non-profits that day. Banks and I successfully completed all of the challenges and won third place! We each received a Panthers gift package filled with awesome Panthers gear and $75 Bojangles' gift cards. We also won one-year AAA memberships thanks to Banks' astronomically high car mileage!

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Digital marketing agency, Studiobanks recently designed two new websites for the Carolinas’ largest real estate company, Allen Tate Company. The new Careers (careers.allentate.com) and School of Real Estate (school.allentate.com) websites will become premier, interactive resources for anyone considering a career in real estate, or current agents looking to enhance their professional skills.

These sites offer engaging user experiences that will serve Allen Tate’s overall goal to continuously attract and retain the very best real estate agents,” said Banks Wilson, Studiobanks’ president and creative director. “Our digital marketing efforts were all about keeping Allen Tate Company on the cutting edge and in tune to the desires of their clients and Realtors®.”

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