Moving the opposite direction of typical digital platforms that practice "web first, mobile second", Instagram announced yesterday that users can now browse and interact with their photo feeds on the web just as they can from a smartphone.

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As we have all heard, last week Facebook stepped into the search world. Honestly, I didn't know what to think when Zuckerberg announced, "Come see what we are building," but nonetheless, his vague tease worked and had me checking live coverage news feeds throughout the day. So it's here, we all knew it was going to happen but now that it has, what does it really mean for advertisers and users?

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The below is a guest blog post from our intern Tyler. IIf you’d like to inquire into an internship opportunity with Studiobanks, let us know. Here's Tyler!

In October of 2012, Facebook reached a cool one billion users. Twitter has continued to grow as well, showing an increase in active users by 40% from September 2011 to March 2012. Unless you’re still driving cars with your feet (The Flintstones), it’s likely your business is using at least one of these platforms. You have invested time, internal resources and—most importantly—raw capital. The real question is, however: Is your company actually gaining a return on this social media investment?

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The below is a guest blog post from one of our interns, Tony Maciolowski. If you’d like to inquire into an internship opportunity with Studiobanks, let us know. Enter Tony.

Chances are that while you’re camped out on your couch watching the latest episode of that must-see show (Mad Men anyone?), you’re also twiddling away on your smartphone updating your Facebook status or asking Google who the actor is that plays the character you can’t get enough of (Don Draper is, without a doubt, the man). You’re not alone.

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FB IPO ZOMG!!! In case you've been living under a rock, or holed up playing Diablo 3, Facebook is going public on Friday. For some people that means becoming instant millionaires, for the rest of us it means more ads (probably). What's everyone saying about how this IPO is going to affect the future of Facebook and the Internet at large? Here's a quick round up of the word on the Web:

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Hot damn! A new Facebook change that was met with equal parts resistance and praise! It’s not like that’s ever happened before...

Unless you’ve been living under a rock, you know that Facebook rolled out Timeline for Pages a few weeks ago (it will become mandatory for all brands at the end of March). Like most changes on Facebook, it was met with immediate disdain and calls for heads to roll. I too found myself caught up in the angry mob mentality of, “It wasn’t broke, why’d you fix it!”

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Every year Studiobanks creates a Christmas card to share with clients and friends. Seeing as we’re an interactive based agency, our Christmas cards live on the Web. In years past we’ve created tech heavy interactive experiences. This year, we wanted to stretch our creative legs a bit and come up with an engaging experience that didn’t rely on flashy tech but rather on a story and social media.

We decided we wanted to present our Occupy North Pole concept in the same way Occupy Wall Street was connecting with the masses: through blog posts, YouTube, Twitter and Facebook. For the YouTube videos we decided to represent the world of the North Pole using the iconic Rankin/Bass stop-motion television special Rudolph the Red-Nosed Reindeer. We quickly realized that the videos would need elf protestors. Of course, being a feel-good family movie, Rudolph the Red-Nosed Reindeer didn’t include a single elf waving a protest sign, let alone a whole group of them occupying Santa’s front yard. So to make our vision come to life, we decided to create the missing elements ourselves to supplement the edited Rudolf footage. Since I tend to look for pretty much any excuse to work in 3D, the job of creating the protesting elves fell to me.

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Occupy-NorthPole.com is now live and fighting the good fight against cookie inequality! Learn more about the movement on their site and then check ‘em out on Facebook and stay up to date about all the news by following the movement on Twitter:

@ChandlerWobble: Head spokes-elf for the ONP movement.

@Occupy_NP: The official twitter account of the ONP movement.

@Red_NoseRudolph: Santa’s 9th reindeer and proud member of the Reindeer Union for over 72 years.

@Sam_theSnowman: Lead reporter covering the movement for the North Pole News Network.

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