Getting Schooled

Serving communities for more than 50 years, Allen Tate Company is among the top 10 independent real estate firms in the country. Its business divisions are designed to create a one-stop shopping experience for home owners and real estate agents alike.

With so much information to communicate, Allen Tate needed a strategic partner with proven experience in information architecture and online branding. Always ready to tackle a complex messaging problem, Studiobanks fit the bill. After heavy discovery and market research, we defined a digital marketing strategy that combines a suite of integrated microsites for each division.

The School of Real Estate microsite showcases Allen Tate’s brand promise and provides seamless registration for pre-licensing, post-licensing and continuing education classes. A common layout structure and global navigation provides intuitive user-flow and cross-marketing opportunities across all Allen Tate divisions, including Careers, Mortgage, Insurance and Home Services.

View Microsite